After so many years of honing your skills, looking for tutorials, spending lots of money for tools and supplies, you are now ready to turn your DIY crafting hobby into a business. Now, you want to let everyone in this world know and love your amazing handcrafted items.
You can make your hobby into a woodworking business. If you don’t want to make signs, check out this post on other woodworking projects you can sell.
It’s all nice and great to plan a business, but how do you actually sell them? Here are a few steps you need to know to start selling your crafts online:
Think of a business name
Grab a ball pen and a piece of paper and let your creative mind play with words instead of handicraft materials. Write every single idea about your business name that pops into your head— no matter how absurd or mundane it may sound.
If ever you get stuck, here are some suggestions:
- Use your own name, whether it’s your first name, last name or a combination of both.
- Write words that best describe your crafts and works. Think of feelings, colors, or materials that express your yourself and your work.
- Create words by combining words. You can also use other languages that could add curiosity to the audience.
Creating a striking business name will make you stand out from the crowd and allows you to attract more customers that might even let you compete with other large businesses.
When you create your business name, make sure that you are not too specific about it that may limit you to a certain craft or style. Secondly, make sure that your business name is unique and is not taken by other businesses. You can search on social media sites or through Google if the business name you are thinking about is already taken.
- Buy a domain name
After you figured out what your business’ name will be, the next thing you need to do is to get your own domain name. Go to most domain name providers and type in your business name at the top bar. Then, follow the next instructions. You get to choose one extension like .com or other like .design, .shop, or .jewelry.
- Get Social
After you set up your own website, the next step is to be sociable. Create social media accounts for all major social networks like Tumblr, YouTube, Snapchat, Instagram, Pinterest, Facebook, Twitter and more where your target spend most of their time. Fire up your accounts by posting your items, tutorials and related articles about the products and items you sell.
- Decide where you want to sell your products
In order to garner more attention to your works and sell more items, you need to figure out where and how you want to sell your crafts. Would you prefer to do it on a platform that is specifically designed to sell crafts like ArtFire and Etsy? Or do you want a virtual storefront that offers a lot more customization options like Shopify or GoDaddy Online Store? Maybe you want to set up your own website using different platforms like WordPress or Wix? Well, it’s always up to you!